Introduction
Feeding America is an intuitive, student-centered app designed to reduce food insecurity by connecting users quickly, discreetly, and effectively to nearby food options. In this app design, we focused on addressing the key problems below within a one-month timeframe as part of the CodePath x AmazonNext Design Challenge 2025.
Reducing food insecurity with the Feeding America App - CodePath x AmazonNext 2025
Timeline:
May - June 2025
Platform:
Responsive App
My Role:
Product Design Lead
Design Sprint Facilitator
My Role
I led the mapping, target selection, wireframing, design, and prototyping of this project from start to finish alongside my team. I collaborated with two designers, Cristian and Oscar, throughout the project and also served as the primary point of contact with the Amazon design team for mentorship on our design process.
Many college students face food insecurity due to affordability, access, and social stigma. These challenges affect their well-being and academic success, highlighting the need for student-centered solutions.
Tight budgets and rising living costs make it difficult for students to maintain consistent access to meals.
Students struggle to locate convenient food options quickly around campus, which prevents them from getting the help they need in a timely manner.
Many students feel self-conscious or stigmatized when using student pantries or food assistance programs, which limits their engagement with existing support systems
Problem
Students can’t afford to spend on food.
Embarrassment discourages using on campus resources.
Finding free food options easily off campus
Goals
Early Ideation
Students need a simple, intuitive way to locate free food options near campus without wasting time or effort.
Enable discreet, judgment-free access
To reduce the stigma around food insecurity, the app should allow students to access resources confidentially and comfortably.
As the Product design lead , I kicked off a design sprint with my team.
Using Miro as a remote collaboration tool, we gathered inspiration on how other food related apps or websites crafter their UI/UX, and shared what we like about them.
This is how our wireframes looked like. The primary goal is to convince users our app structure is simple and efficient to use.
Provide quick and easy access to free food
